The big idea
Physics describes the world with numbers, but a number alone tells you nothing. "The rope is 4" could mean 4 mm or 4 km. Every measurement needs a number and a unit together. Once you think this way, you can also do something very useful: make a quick, sensible guess at the size of almost anything before you calculate it exactly.
Explained simply
A physical quantity is anything that can be measured. It is written as a numerical magnitude (the number) multiplied by a unit (the agreed standard you are counting in):
So a mass of 3.5 kg really means . This is why you can treat units like algebra. You multiply and divide them along with the numbers, and you must never drop them halfway through a calculation.